Entrepreneurship · Introductory through advanced · 6 lessons
Explain and defend a business idea
Test the assumptions behind your proposal and respond to skeptical customers and investors.
over four weeks$600
What would establish that customers will buy again?
What you will practice
You will defend a specific business proposal while keeping evidence, economics, and uncertainty distinct.
Before you begin
No competitive debate experience is required. The course moves from guided explanations to more demanding situations.
The case you will explore
A fictional business service seeks a paid pilot and discovers a delivery cost that changes its proposal.
Establish the foundations
Understand the situation and the reasoning needed to act.
Develop and defend your position
Use the case to respond to a credible challenge.
- Strategic judgmentIntermediate
Defend your pricing and economics
Explain the contribution from a sale before making claims about profitability.
- Responding to objectionsIntermediate
Answer an investor who doubts your evidence
Respond to a serious challenge without inflating traction or abandoning the proposal.
Make a consequential choice
Adapt when the conditions change, then explain your judgment.
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